Past Experience |

Creative writings of MAYRA•YADIR, an artist who writes & a writer who practices art. Site includes resources & inspiration for creative writers seeking to expand and cultivate their creativity and stretch further their self expression.

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Past Experience

SEASONED EXPERTISE ACROSS DISCIPLINES GAINED OVER 3 DECADES.

That’s at least 10,950 days or so … and I’m still counting ✊

Before launching my creative writing and publishing practice, my professional background spanned 3 key areas: writing, design, and strategy.

(at all levels and for all kinds of brands, projects, industries, products, agencies, and campaigns since 1993)

Design & Creative

Communications Design

I can design just about anything for digital and/or traditional campaigns. This breadth of rich experience is what I draw from now when I’m leading workshops, coaching clients, and producing my own published works.

Creative Direction

As the creative lead for clients and brands across the years, I’m well versed in managing end-to-end design processes (and teams) for varying projects. Today, this solid foundation guides my own publishing endeavors.

Experience Design

My robust background in designing intuitive interfaces and empathic experiences for users is one of my specialties. This area of focus has been vital as I’ve pivoted my practice more towards digital publishing and ebook development.

Social Media Design

Content designing for social media outreach and campaigns is another area of expertise I’ve accrued over the past 10 years. I now leverage much of these content design skills for my own publishing and promotional projects.

WRITING & CONTENT

There’s not much I haven’t authored for clients.

This includes business plans, speeches, press releases, marketing emails, newsletters, entire websites, blog and social media posts, brand narratives, video scripts, ad copy, and pretty much *anything* more you can think of — I’m certain I’ve written it. Yet as much as I’ve enjoyed writing for clients, I’m beyond thrilled to now be writing for my own publishing projects.

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