artist • illustrator • writer & author
for aesthetic brands & pioneering publications
VISUAL ARTIST
Mixed Media • Collagist • Surface Design
Mixed media art that feels good, looks great, and displays seamlessly on print and digital.
Inspired outcomes
Perfect for conveying visual ideas, engaging audiences, and heightening emotions.
Artistry for impact
• differentiate messages
• beautify surfaces
• vitalize products
• design content
• express or package important ideas
Rich experience, constant passion
With 30 prior years of brand design work, I bring trained artistry, profound passion, and vibrant zeal to creative projects and aesthetic endeavors.
ILLUSTRATOR
Portraiture • Surfaces • Digital
To draw is to be human xo
In today's gen-AI world, this is especially important for gen-AI images, while efficient and super cool, lose the charisma, texture, and warmth of human touch.So bring on the pigment! I'll produce a customized illustration you'll post everywhere, wear proudly, promote like crazy, and LOVE to love.
Here's what I illustrate:
• People, places & things
• Surface designs
• Diagrams & charts
• Symbols & icons
• Posters, flyers & more
Custom vectors & generative AI
Available upon request.
EDITORIAL ILLUSTRATION
ILLUSTRATION & COLLAGE FOR PUBLICATIONS
Enhance written content with original art
Incorporate original artwork and beautiful designs to accompany and enhance written content in magazines, newspapers, books, blogs, or digital publications.
Abstract or metaphorical
I welcome the opportunity to interpret and visualize a theme, story, or article tailored for your publication.
Collaboration with Editors/Art Directors
Together, we'll lock down your story’s or article's intent and develop visuals to align with your editorial voice.
Commission ANY format ... even ebooks
Suitable for print, web, social, or cover art (horizontal, vertical, square, etc.).
CREATIVE WRITER
Beautiful words for whatever you need
Words are visual
Well, they can be if you write them to infuse imagination. And when they're composed with eloquent artistry, they move minds and soar hearts.
Rhymes are magic
A pinch of whimsical rhyme dazzles a smile or pierces one's thoughts in such a way that non-poetic language simply can't.
What I write (without generative AI):
• Special correspondence or speeches
• Inspirational messaging
• Articles & essays
• Digital captions & content
• Micro poetry & haikus
Need beautiful words?
PUBLICATION & COVER DESIGN
BOOKS & EBOOKS • MAGAZINES • MORE
Want something different? I gotchu!
Prepare yourself for a refreshing departure off the beaten design path. Let's customize something special for your publication or author brand.
It doesn't have to be a book.
It can be anything. A 32-page children's book, a 12-page digital zine, or a reflowable ebook without page numbers. Whatever it is, let's make it sing.
Publication design services inlude:
• Page layout design
• Typography & lettering
• Grid systems & consistency
• Image & illustration placement
• Prepress & production
You ready?
SURFACE DESIGN
FOR PHYSICAL GOODS & DIGITAL PRODUCTS
Surfaces need design love!
For textiles, wallpapers, packaging, stationery, ceramics, apparel, and for all kinds of digital, too!
Surface designs include:
• Pattern design & repeats
• Motif & placement art creation
• Designing for product application
• Color palette & collection building
Perfect for:
• Textiles & fabric
• Home goods
• Stationery & paper goods
• Consumer products
Add personality and branding to physical products across fashion, interiors, packaging, and beyond!
about mayra yadir, phd(c), ma, mfa
Prior to artistry and publishing endeavors, Mayra Yadir enjoyed a longtime, dynamic career as a senior digital designer, creative technologist, and communications strategist, crafting compelling brand narratives for agency clients and their campaigns. Though she continues coaching, Mayra's journey now features Sirenella Press, where her distinctive style and creative services come together to support creators, publishers, and her own projects.